Fractional sales leadership for home service companies

Fractional sales leadership. Sales systems your team actually runs.

SumRev works as your part-time VP of Sales or Head of Sales. We set up lead response, estimate follow-up, and CRM reporting, then run the weekly sales review so the process holds. More estimates become booked jobs, and the owner stops being the sales manager.

Start with a $500 Pipeline Teardown Compare VP vs. Head of Sales →

$500 flat fee · 3–5 business days after kickoff and receipt of the required information. We review 20 recent sales opportunities and your available pipeline records. You receive documented problems, prioritized fixes, and a short walkthrough. If we find no documented problems you can act on, we refund the $500.

Recognizable problems

Demand is coming in. The sales process is losing track of it.

—Leads wait too long for a response
—Estimates go out without a scheduled follow-up
—Open opportunities have no clear owner
—The CRM does not show what will happen next
—The owner has to chase the team for updates

What SumRev builds

The operating layer between a new lead and a booked job.

Your fractional leader sets each of these up, then runs them week to week, so the system keeps working after the build is done.

Lead response

Routing, ownership, and response workflows that make every new lead visible.

Estimate follow-up

Documented timing, messages, and next actions after every estimate.

Pipeline visibility

Clear stages, useful reports, and accurate opportunity records in your existing CRM.

Sales accountability

A weekly sales review with defined responsibilities and decisions.

Fractional sales leadership

Senior sales leadership, without the full-time hire.

Strategy and design

Fractional VP of Sales

Sales strategy, team structure, compensation, hiring profiles, and forecasting.

Weekly management

Fractional Head of Sales

Weekly sales reviews, estimate follow-up, CRM discipline, and coaching.

Where we start

Pipeline Teardown: Find the revenue leaks hiding in your sales process.

We review 20 recent sales opportunities and your available pipeline records. In 3–5 business days after kickoff and receipt of the required information, you receive documented problems, prioritized fixes, and a short walkthrough.

If we find no documented problems you can act on, we refund the $500.

Start with a $500 Pipeline Teardown

What improves

A sales process your team can run.

The goal is not a guaranteed revenue number. It is a measurable, visible process that gives owners and teams better information and clearer next actions.

→Every opportunity has an owner
→Open estimates have a dated next action
→Overdue follow-up is visible
→Weekly reports show movement and stalled opportunities
→The team follows a documented sales process

Good fit

Established home service companies ready for a clearer sales operation.

$1M–$10M in annual revenue
The owner still manages sales or chases updates
Existing lead and estimate volume
Inconsistent response or follow-up
A CRM or records we can review
A team willing to use a documented process

Experience and approach

Hands-on sales leadership, inside the tools your team already uses.

SumRev is led by an operator with a decade of experience running sales teams and building sales systems inside service businesses.

The work is practical: define ownership, set stages and exit criteria, build follow-up, configure useful reports, and establish a weekly review. Summit Revenue is the full business name; SumRev is the name clients use.

About SumRev →

Useful reading

Home service sales systems in practice.

All articles →

Sales Systems

Find the documented problems in your sales process and decide what to fix first.

The $500 Pipeline Teardown reviews 20 recent opportunities and your available records. No card is charged when you submit the request.